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Filip Ljubicic

Filip Ljubicic

Chair, Indoor Rowing Commission, World Rowing

Filip Ljubicic is a World Rowing Council Member, the chair of the World Rowing Indoor Rowing Commission, and an experienced entrepreneur in the sector of artificial intelligence for sports-related applications and software. Under his leadership, the international federation guides, encourages, and enables the further growth and expansion of indoor rowing, rowing’s natural offering in the context of the mega-trend of connected fitness.

At the 2023 World Rowing Indoor Rowing Championships presented by Concept2, a world-wide, mass-participation, hybrid competition, World Rowing introduced the VERSA Challenge, an innovative multi-event competition format, refreshing and expanding the indoor rowing experience to new frontiers.

As the CEO of, a computer vision AI venture that allows companies and developers to create immersive experiences utilizing human movement and biomechanics tracking to create games and health and fitness apps, he and his team are at the heart of the digital transformation of sports.