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Step into the world of sports-events with TEAMS Europe! 

Attend TEAMS Europe as an events organiser and unlock the opportunity to connect with high-quality destinations, hotels and service providers, who want to do business with organisations like yours.

Alongside intimate networking opportunities, you'll also experience an education programme led by sporting-world experts.

Scroll below to find out more about the benefits of registering for TEAMS Europe as a sports events organiser.

To apply, simply submit your details using the button below. 

SUBMIT YOUR DETAILS

Unmatched benefits for event organisers

  • Up to 25 personalised 1-2-1 meetings with destinations, hotels, venues and service providers  ready to host your events

  • Insightful educational sessions from industry leaders featuring data-driven trends and best practices in event sourcing.

  • Networking opportunities, including an opening celebration, drinks reception and happy hours

  • Opportunities to explore top-tier sports facilities in the West Midlands & Birmingham - The Belfry, including a Ryder Cup Golf Outing on the Brabazon Course, and activations at Villa Park, one of the oldest and most famous venues in world football.

Programme overview

Day 1 (Tuesday): TEAMS Europe Cup Golf Tournament, Reverse Marketplace and Opening Celebration

Day 2 (Wednesday): 1-2-1 Appointments, Education Sessions and Drinks Reception

Day 3 (Thursday): 1-2-1 Appointments, Education Sessions and Networking Breaks

VIEW FULL PROGRAMME

What to expect? 

Business development

Engage in a dynamic marketplace where sports organisations meet for pre-arranged, 15-minute appointments. These 1-2-1 meetings ensure you connect with the right people. You'll receive a list of exhibitors in advance, so you can plan your meetings with precision.

Education

 

Gain insights from custom-curated content by the editors of SportsTravel. Learn from industry experts who discuss the latest trends and challenges in the sports-event industry. These sessions are interactive, allowing you to engage directly with the speakers.

Networking

Build valuable connections through our welcome reception, happy hours, and scheduled informal networking opportunities. These events are designed to help you foster relationships with fellow attendees in a relaxed and enjoyable setting.

Flexible attendance options

  • 3-day option (Tuesday–Thursday): Available for UK and overseas attendees. Includes travel, accommodation and transfers.

  • 1-day option (Wednesday only OR Thursday only): Available for UK and overseas attendees. No travel or accommodation provided.

Please note: the 1-day option is not available for Tuesday, 17 March 2026.

A complete hosted experience

As an event organiser, attending the full programme from Tuesday, 17 March to Thursday, 19 March, your registration also includes: 

  • A 2-night stay in The Belfry Hotel & Resort - 4-star hotel with 22 versatile conference and event spaces*

  • Ticket to the TEAMS Europe Opening Celebration

  • Travel between accommodation and off-site venues during the conference days**

  • Opportunity to participate in the TEAMS Europe Cup Golf Tournament on the iconic Brabazon course at The Belfry*

  • Transfers from Birmingham train station and airports*

*Important: Travel and accommodation are only provided to event organisers attending the full 3-day programme (17–19 March 2026). 

What makes us unique?

This is not a mass-market trade show - it’s a focused, high-value exchange where sports business gets done, backed by the reputation and reach of Northstar Meetings Group, the global leader in events and media produced exclusively for the meetings, sports, and travel industries.

Space is limited and demand is high. If you're looking for a host for your next sporting event, TEAMS Europe ‘26 is your best opportunity to meet the right people, in the right place, at the right time.

Who should attend?

To be eligible to attend TEAMS Europe as an event organiser, your organisation must plan traditional sports events, esports events, or sports-related meetings in Europe and have future un-booked events planned within the next 36 months.

We offer travel and accommodation for attending event organisers, although there are some limitations on this for attendees travelling from outside of Europe. If you have any questions about whether you would be eligible, please get in touch.

Ready to register? Sumpliy click on the button below and fill in your details to submit an application ⬇️

SUBMIT YOUR DETAILS

PREVIOUS ATTENDEES INCLUDE:

  • AIR RACE X
  • Andromeda Sports
  • ATHX Games
  • BLAST
  • Britain Padel Tour
  • Clipper Ventures
  • Corporate Games Worldwide
  • Crankworx
  • Døds Diving League
  • E1 Series
  • EFS Sports Ltd
  • ELO Studio
  • ESL FACEIT Group
  • Esports Awards
  • European Athletics
  • Fédération Internationale de Motocyclisme / FIM
  • Field Gun Sport
  • Formula E Operations Ltd
  • GFNY Cycling
  • International Esports Federation
  • International Ice Hockey Federation
  • International Jump Rope Federation
  • International Road Racing
  • International Slow Pitch Softball
  • Ladies European Tour
  • One Hundred Group Ltd
  • Paddle UK
  • Parkour UK
  • Perfect Game Baseball
  • Pitch Direct Limited
  • Rangers Football Club
  • SailGP
  • Skateboard GB
  • Super League Basketball
  • The Sports Marketing Group
  • TRITON World Series
  • UniQ Sports
  • UTS / Ultimate Tennis Showdown
  • Volleyball World
  • World Athletics
  • World Breaking Classic
  • World Freestyle Football
  • World Rowing
  • World Rugby
  • World Skate
  • World Snooker Tour
  • World Street Workout & Calisthenics
  • XPRS Racing
  • XTERRA
  • The Rangers Football Club

PREVIOUS EXHIBITORS INCLUDE:

  • ASM Global
  • Atlantic City Sports Commission
  • ATPI
  • Avanti West Coast
  • Barbados Tourism Marketing Inc
  • Bryan Cave Leighton Paisner LLP
  • BWH Hotels
  • Copper Box Arena
  • Dalata UK
  • Destination Toronto
  • Edwardian Hotels London
  • Greater Miami CVB
  • Hilton
  • IHG Hotels
  • Indiana Sports Corp
  • Innovation Norway/ Visit Norway
  • Lackawanna County CVB
  • Lyon Convention Bureau
  • MGM Resorts International
  • Nottingham – Motorpoint Arena & Nottingham Venues
  • Pasco County, Florida's Sports Coast
  • Pennsylvania Sports
  • Radisson Hotels UK
  • Region Stavanger CVB
  • Rosewood Hotels & Resorts
  • Sonder
  • Spanish Tourist Office
  • Sportcamp Group
  • Sports Salt Lake, A Division of Visit Salt Lake
  • The Jockey Club Venues
  • The Stratford
  • Travel Counsellors
  • Travel Places
  • University of Limerick
  • Valley Forge Sports
  • Visit Cyprus
  • Visit Myrtle Beach
  • Warwick Conferences - University of Warwick

2026 venue

Golf Tournament

2026 Programme

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